Headings and Google algorithms

Crowdsourcing can create a viral buzz as users view advertisements online, recommend or send favorites to friends, and post links. Google has reduced the importance of keyword phrases and now places more importance on a variety of elements, appropriately called "on-page factors." One of the most time-consuming parts about link-building …

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How to deal with web crawlers

When your business information is consistent across different listings and pages, it verifies for both search engines and patients that you are who you say you are. Most dynamic websites today are running some sort of content management system (CMS). Tutorials and top-ten list articles are a couple of good …

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How we improved our walled garden sites in on week

Most marketers today employ SEM (PPC) and do not know all of the technical details of SEO. Contextual link building -- links that are surrounded by text in the body of content -- have a higher SEO value than links that appear in the footer or sidebar. By using Google Webmaster Tools …

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What are the advantages of organic links on today's web?

Like every big task, this one begins with research, too. Always think about storytelling. Digital marketing professionals understand the importance of SEO and the need to implement a proper strategy. However, only defining what those keywords are isn't enough to improve your website's search engine ranking. I could invest in …

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